Facebook, Twitter, YouTube, Flickr, E-Newsletters, Blogs! Social media is taking over the marketing world, and you ignore it at your peril!
In this short workshop, Rebecca will introduce you to the concepts behind how social media marketing works, and then cover each of the major social media, giving you an idea of which will be useful for marketing your own art practice.
You will walk away with practical knowledge of social media marketing, which you can put into practice immediately.
Rebecca Coleman is an actor, writer, producer and publicist who is also very passionate about using social media to support the Arts and Not-for-Profit organizations. An early adopter of Social Media (she began blogging and joined Facebook in 2007, and Twitter in 2008), she has become increasingly interested in using it as a marketing tool, and writes about the subject frequently on her blog, The Art of the Business. She has written an e-book called The Guide to Getting Started With Social Media for Artists and Arts Organizations, which helps newbies create a marketing plan using social networking as a tool. She instructs courses in Social Media Marketing at Emily Carr University and BCIT, and travels internationally giving workshops.